02 March 2013

Creative Good: “The Google Glass feature no one is talking about”

Remember when people were kind of creeped out by that car Google drove around to take pictures of your house? Most people got over it, because they got a nice StreetView feature in Google Maps as a result.

Google Glass is like one camera car for each of the thousands, possibly millions, of people who will wear the device – every single day, everywhere they go – on sidewalks, into restaurants, up elevators, around your office, into your home. From now on, starting today, anywhere you go within range of a Google Glass device, everything you do could be recorded and uploaded to Google’s cloud, and stored there for the rest of your life. You won’t know if you’re being recorded or not; and even if you do, you’ll have no way to stop it.

And that, my friends, is the experience that Google Glass creates. That is the experience we should be thinking about. The most important Google Glass experience is not the user experience – it’s the experience of everyone else. The experience of being a citizen, in public, is about to change. Mark Hurst

Suddenly, permanently wearing face masks in public doesn’t seem such a weird idea anymore…

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